Free tool · no sign-up

Google Review Link and QR Code Generator

Make it effortless for happy customers to review you on Google. Paste your Google review link or Place ID and get a short direct link, a QR code and a printable counter card, plus wording for emails and texts that stays within Google’s rules and UK law. It all runs in your browser.

Where do I find my review link or Place ID?

Easiest: on a computer, sign in to the Google account that manages your business, search Google for your business name, and click Ask for reviews (or Get more reviews) on your Business Profile. Copy the link it shows and paste it above.
Or use your Place ID: open Google’s Place ID Finder, type your business name into the map’s search box, pick your business, and copy the ID that starts with ChIJ.

Why Google reviews matter

Reviews are one of the main things Google looks at when it decides which local businesses to show, and they’re what customers read before they call. AI assistants lean on the same signals: when someone asks ChatGPT or Google’s AI Mode for a good local business, the ones with plenty of genuine, recent reviews are the ones that get named.

The rules on asking for reviews in the UK

Ask everyone, not just happy customers. Sending only your happiest customers to Google (“review gating”) is against Google’s policy.
Never pay or reward people for reviews. No discounts, vouchers or prize draws. Google calls incentives fake engagement and bans them.
It’s also the law. Since 6 April 2025, the Digital Markets, Competition and Consumers Act has banned fake reviews and hidden incentivised reviews in the UK, with fines of up to 10% of global turnover.
Never write reviews yourself or ask friends and staff to pose as customers.

The wording this tool writes for you follows these rules: it asks for an honest review and offers nothing in return.

Tips that get more reviews

Ask at the moment the customer is happiest: when the job is finished or the order arrives.
Put the card by the till, in the van, on invoices and in your email signature.
Reply to every review, good or bad, politely and within a few days.

Sources

By the Spyglo Team · Facts checked 10 October 2026

See everything that’s holding your site back

This tool checks one thing. Spyglo’s free check runs 28 checks on your site and gives you an SEO score, a GEO score and the fixes, in under a minute. No card, no sign-up for your first check.